Friday, November 2, 2012

Sold in North Glenora

One of my favorite projects over the past few months was this home in North Glenora. It had some neat bones-- refinished hardwood, a funky kitchen with a retro vibe, plaster walls-- which can I just say-- can really cause a person grief when trying to hang art! These walls however were the "nice" type that didn't give me grief this time. The project was challenging because the budget was tight. When a homeowner decides not to do my full list of recommendations but rather asks for a skinny version, it is difficult to prioritize what will make the most impact. I want EVERY room to make an impact. But when given these sorts of situations I must choose; the entrance (first impression), main living space and the master bedroom.

I didn't do proper before pictures unfortunately but have a few snap shots from my first visit. Snap shots are pictures I snag to remind myself of certain things. (I also write notes on a consultation case you were curious and my memory is great for other peoples homes).

Before Snap Shots 





After





It is amazing what some art and accessories can do. This home is SOLD now with the new home owners all moved in!

My husband and I move into our new home November 14th and I am getting more than a little excited to get it all decorated! I will have to post some pictures.

Have a wonderful Friday!

Jill

Friday, August 31, 2012

Copperwood Beauty

Friday, July 6, 2012

Another occupied home!

Recently I posted about the different stages of staging an occupied home. These next "before" photos were taken of the home, after Stage 1 had taken place... so these "before" photos are actually "stage 2" photos :) . (See this link for my new stage 1 and 2 terminology).

Bonus room before:


Bonus room after:



Master bedroom before:


Master bedroom after:



Second bedroom before:


Second bedroom after:



Living room before:

Living room after:


Living room before (2):


Living room after (2):



I hope everyone is enjoying their weekend! For all of the Edmontonians, I hope you are looking forward to Sunday's heat wave!
Take care,
Jill 

Thursday, May 31, 2012

Occupied Property Staging


When an occupied home is staged, the staging process changes as compared to the process for a vacant home.  A couple of steps are added to best prepare the home for sale.
Here is how we get your occupied home ready to sell!
1.       A visit from Tilt
I arrive at the home and take a very careful look at both the interior and exterior of the home. I make notes on the things that need to be changed, de-cluttered, rearranged, organized, painted, cleaned, repaired, etc.
I snap a few photos for my own reference.
The planning process begins here. I begin mentally staging the home--what furniture we will use, where we will place it, how we will create focal points, etc.

2.       Written List of Recommendations
Shortly after the visit I send homeowners a detailed list of recommendations. These are tasks for the homeowner to complete before the staging day.

3.       More Planning
I write a list of items (accessories, linens, art, mirrors, furniture, greenery, etc.) that I will need to give the home its final look.
A staging day is then chosen that will work for Tilt, the homeowners and the movers.
4.       Inventory Selection
I go to the warehouse and select the inventory to be used.

5.       Staging Day
                  The stagers (myself and an assistant or two) arrive on site to begin prepping the home before the movers arrive with inventory. Once the inventory has arrived we begin unpacking and get to work!
After a full day of moving furniture, accessorizing, hanging art, changing out linens and more--the home is ready to be photographed for the listing. 
For the homeowner the transformation happens in two phases:

                 Phase 1: after they have completed their homework
                Phase 2: after we have had our staging day
                    *Phase 2 is the most rewarding part!
For Tilt the process takes:
A homeowner visit
Hours of planning
A couple of hours for inventory selection
Occasional shopping trips if inventory is low or if something special is needed
A few hours of administrative tasks (dealing with contracts, payments, scheduling movers and assistants if needed, etc)
And a full staging day
(It is also necessary to go back once the home is sold to take everything apart, wrap it, pack it and return it to the warehouse--this is the de-staging process.)

In the end--the process is an amazing transformation that is well worth it! Staged properties, of course, spend less time on the market and sell for more money!

These are some photos of a recent staging job. This occupied home received the accepted offer after just 10 days on the market! We staged almost every room in the home but I will just share a few photos today.
Note: the original photos are the ones that I quickly snapped for my own memory-- I decided to post them today because of the content of this post. Normally they are not shared but used as a planning tool.
Dining Room
Originally:


Phase 1:
 


Phase 2:

Living Room
Originally:


Phase 1:
Phase 2:


Kitchen

Originally:                                           Phase 1:

Phase 2:


Bonus Room
Originally:                                            Phase 1:

Phase 2:

Little Girls Room
Originally:                                    Phase 1:

Phase 2:

So that is a little bit about how we stage occupied homes!

Have a wonderful day everyone!
Jill





















Saturday, March 31, 2012

More Modern Home Staging

Staging a house has nothing to do with personal style and everything to do with the style of the home and with the potential buyer demographic. It is all about marketing! Attract the right potential buyers, wow them, and sell the house for top dollar!

Lately many of my client's homes have more modern finishes and I have been staging them accordingly!!! 

Have a look at the modern style of the home recently staged in the Ravines of Richford (to view the listing click *here*). The clean and simple finishings in this home are relected in the way in which it has been staged.



What do you think?
Have a wonderful sunny Saturday!
Jill